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AR and consumer psychology

AR and consumer psychology

Online businesses and retailers alike have tried to find ways to attract customers and ultimately lead them to a buying transaction. Online shopping is continuing to trend upwards, as the accessibility of smartphones and devices is greater than ever before. With that...

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2021 predictions for AR

2021 predictions for AR

With 2021 approaching quickly, it’s time to wrap up the developments that took place this last year and predict what 2021 will bring. These past 12 months proved that emerging technologies, like augmented reality, will indeed become a booming market in the near...

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AR for Entertainment

AR for Entertainment

With 2020 coming close to an end, we may take some time to reflect on the year and all that came with it. Although this year threw us for a loop, it helped us realize what is important to us. One of those things being social activities and entertainment. Think about...

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Haptics in Augmented Reality

Haptics in Augmented Reality

Haptics can be defined as technology relating to the sense of touch and motion. As discussed in our previous post, augmented reality is not just about visual information but can encompass so much more. If we are going to create a virtual world in our future, we must...

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